Tips for photographing people with limited mobility
Over many years of doing health care shoots, I’ve worked with countless people with mobility challenges. They may be recovering from surgery or an injury, elderly, disabled, going through rehab or physical therapy, or even nearing the end of their life. Every individual is different, but here are some tips to go over with your photographer or videographer before the shoot.
Be strategic with your photos, too.
You start with a creative strategy when developing concepts for your advertising and design pieces. Apply that same process for stronger photography. Who is the target audience? Who are you competing with? What’s the objective, the rational appeal, the emotional appeal, the tonality?
A good example is the difference between real estate photography and architectural photography.
Building a shot list.
Building a shot list is more than making a list of products. It should also take into consideration time of day, time per shot, location and number of views/scenarios needed and talent. An experienced art director can help develop a focused shot list that takes these things into account. It seldom all goes exactly according to plan and you have to be adaptable. A shot list is a goal and it's good to try and leave a little breathing room in it because you'll probably need it.